Ditto & OIA Global go Live with Garments on Ditto!
Garments On Ditto reinvents shipping, marketing and retailing clothing for the retail world.
July 24, 2015
Global logistics company, OIA Global (Portland, OR) and green product design company, Ditto Sustainable Brand Solutions (Oakland, CA) are joining forces to launch a world-wide innovations program for shipping and retailing clothing. Called Garments on Ditto, the program is designed to replace the estimated 40 billion virgin-plastic, single-use hangers used to ship garments into the United States with a sustainable, 100% recyclable alternative.
Garments on Ditto is a truly industry-changing program that eliminates the wasteful and toxic trend of shipping clothing on single-use, plastic retail hangers and replacing them with a sustainable and recyclable alternative providing multiple benefits such as:
• More Sustainable/Efficient Shipping: Up to 20% more efficient with savings in all shipping costs.
• More Sales per Retail Square Foot: Up to 50% more garments hung in retail stores.
• More Marketing Add-0ns: 100% more marketing value with branding, messaging and QR codes that go home with the consumer.
• Zero Waste: 100% recyclable either at the retail store or in consumers' curbside recycling programs.
• 100% Nontoxic: Soy-based inks and starch-based adhesives – no heavy metals, chlorine, or formaldehyde.
Ditto’s innovations team worked closely with OIA Global to design a program that proved Garments on Ditto significantly reduces the cost of shipping at every step of the logistics chain, from overseas clothing manufacturer to retail sales to disposal of the hanger at the store. And the program brings with it a previously unheard of ability to market and communicate with consumers in new and exciting ways.
Key to this program is the Ditto Hanger, made from 100% recycled paper fiberboard. Tested for over 8 years in retail stores around the world, the Ditto Hanger is extremely durable, has marketing and retail benefits not possible with plastic hangers and is 100% recyclable anywhere.
For the last 30 years more and more companies are shipping clothing to the United States on single-use, plastic hangers in a program called “Garments on Hangers” (GOH). Studies have shown that 85% of all retail plastic hangers are thrown out at the store level, resulting in a staggering 34 billion plastic hangers going into landfills annually (enough to fill 19.6 Empire State Buildings). That translates to 19.4 million virgin plastic retail hangers being thrown away at stores across the country every day.
“Most people think those plastic hangers in stores are used over and over again.”, said Ditto’s founder and CEO, Gary Barker. “In Garments on Hanger programs, the plastic hanger is put on the clothing overseas and shipped to the store in the US. Once the garment is sold, there’s no reuse for the plastic hanger, so into the dumpster it goes.
“We were able to show that this cheap, single-use plastic hanger isn’t as cheap as we thought, actually costing almost 10 cents more per garment to ship, including the remarkable 3-cent cost to dispose of each plastic hanger – retailers are paying a premium to send tons of plastic to our landfills.” With cost savings like this, and the additional marketing and retail benefits, Garments on Ditto not only costs less, but is good for the environment as well.
“We consider the Garments on Ditto program a good example of solving major problems by simply being smarter in the way products and systems are designed.”
The Garments on Ditto program launches in July 2015.
Contact Gary Barker at 510.261.7343 or email@example.com.
Garments on Ditto is a innovations partnership with OIA Global and Ditto Sustainable Brand Solutions.
Hazardous Waste Collection Containers for Home Use
Arrow Award leads to collaboration and development of innovative and green household hazardous waste collection containers for home use
June 29, 2015
A collaboration between three organizations has led to the design and production of a set of simple collection containers for batteries and fluorescent bulbs that are easy for Marin County residents to use in their homes. The new collection containers designed by Ditto Sustainable Brand Solutions will be made available by the Marin Household Hazardous Waste (HHW) Facility to their residential customers starting this July.
Ditto and the Marin HHW Facility joined forces after Ditto won the 2013 Green Arrow award from the California Product Stewardship Council. The Green Arrow Award is given to companies that redesign products to reduce toxics and be recyclable.
“We were very excited when we heard we won the 2013 Green Arrow Award from the California Product Stewardship Council,” said Ditto’s founder and CEO Gary Barker. “Ditto’s core mission is to design beautiful and non-toxic products and do it in a way that keeps them out of landfills and the Award is a recognition of that effort,” said Heidi Sanborn, Executive Director of the California Product Stewardship Council (CPSC). “Perhaps one of the best advantages to winning the award is the collaboration and networking opportunities provided through ongoing support from CPSC to encourage like-minded companies to work together.”
And collaboration is exactly what happened when the Marin HHW Facility was looking for new outreach materials that wouldn’t just be tossed into a landfill. “When I was looking to produce unique, consumer recycling bins for batteries and fluorescent bulbs, I remembered learning about Ditto through a meeting arranged by CPSC. I was so inspired by Ditto’s stewardship that I knew right away that Ditto was the right company to partner with,” said Kathy Wall, Marin HHW Facility’s Household Hazardous Waste Coordinator. Marin County and the City of San Rafael have both adopted a goal to be zero waste by 2025.
“We worked closely with Kathy to come up with a set of collection boxes that were fun, informative and practical at the home level,” said Barker. “The idea was to design a simple collection bin for the batteries and fluorescent bulbs, then cover the surface with bold graphics and facts about recycling.”
According to Wall, “Our goal was to make recycling easy and fun while educating consumers on how to keep harmful substances out of landfills and Ditto has helped us do that!”
The benefit of receiving the Green Arrow Award goes far beyond the plaque that hangs on Ditto’s wall. “It’s a confirmation of their mission statement of intelligent product design and an entry into the club of other companies working to innovate ways to keep precious materials out of landfills and in the materials loop,” said Sanborn. “The collaboration of Ditto, the Marin HHW Facility and CPSC shows just what can be accomplished when like-minded organizations work together.”
If you live in Marin County and would like a battery or a fluorescent bulb box for safe and convenient collection in your home, please call the Marin HHW Facility at 415-485-6806. Arrow Awards Applications are easy to complete and 2015 applications are due Midnight Monday June 29th from CPSC’s website at www.calpsc.org
Ditto Chosen Best Product of 2014 by VMSD
Ditto Awarded Editor's Best Choice for 2014
December 1, 2014
The editors of Visual Merchandising/Store Design magazine have chosen Ditto Hangers as one of a handful of Best Products for 2014 in their December Issue. Ditto's breakthrough Ziggurat Hanger, designed for Adidas for their SLVR stores in NYC and Paris, proved once again that a sustainable product can be beautiful, functional and elegant.
Ditto Featured in the Eco Design issue of Design Magazine
Ditto Hanger Goes International Eco Design
June 20, 2014
CEO and founder, Gary Barker, is interviewed about the genesis of eco design and how the Ditto Hanger is a perfect example of it done right. Gary describes how Ditto battled against a commodity that hadn't seen innovation in decades (plastic retail hangers) and designed a more efficient, more effective, multi-layered retail display that actually sells more garments. The interview is with DESIGN Magazine's Stephanie Yang and Linda Lee.
Ditto Recognized as One of the Top 84 B-Corps for Environmenetal Impact
May 1, 2014
Ditto Sustainable Brand Solutions is one of 84 companies worldwide recognized by the nonprofit B-Lab for creating the most positive environmental impact. The ‘B Corp Best for the Environment’ list honors businesses that earned an environmental impact score in the top 10% of all Certified B Corporations on the B Impact Assessment, a rigorous and comprehensive assessment of a company's impact on its workers, community, and the environment. Honorees were recognized among micro, small and mid-sized businesses.
Beautiful New Shoe Hanger Design for REI's Private Label
Ditto Designs Innovative Shoe Hanger for REI
March 24, 2014
Working with REI's Packaging Manager, Eric Abraham, Ditto's design team created an innovative new hanger to showcase their private label shoes. The growing trend is to get shoes out of boxes and hanging in front of consumers, and this design does just that. Our incredibly durable Proterra Fiberboard is perfect for heavy items like shoes, bike accessories, even leather clothing.
It's a stunning new design for a forward thinking company. Check it out at REI this summer.
Joycott Celebrates Ditto's Solutions for Stamping Out Display Decay
Joycott Loves Ditto
March 21, 2014
Great blog write up by Joycott, who celebrates good, sustainable design. We're big fans of Joycott's positive attitude to promoting innovative design and products. Check them out!